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Informa PLC is a UK-based publishing, business intelligence, and exhibitions group. The company is headquartered in London and operates in the media and events industry. Informa's core business segments include Academic Publishing, Business Intelligence, Global Exhibitions, and Knowledge & Networking. These segments provide a range of services, from academic journals and publications to large-scale events and industry conferences. The company is known for its extensive portfolio of events and exhibitions, which connect professionals and businesses across various sectors globally. Informa's strategic positioning is enhanced by its focus on digital expansion and target market specialization.

Cisco Systems is the largest provider of networking equipment in the world and one of the largest software companies in the world. Its largest businesses are selling networking hardware and software (where it has leading market shares) and cybersecurity software such as firewalls. It also has collaboration products, like its Webex suite, and observability tools. It primarily outsources its manufacturing to third parties and has a large sales and marketing staff-25,000 strong across 90 countries. Overall, Cisco employs 80,000 people and sells its products globally.