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Inuvo Inc is an advertising technology and services company that has developed and commercialized large language generative artificial intelligence (AI) for modeling media audiences. Its products and services include ValidClick and IntentKey. The company's platforms identify and message online audiences for any product or service across devices, channels, and formats, including video, mobile, connected TV, display, social, and native. It has clients from various industries that include retail, automotive, insurance, health care, technology, telecommunications and finance. Inuvo's revenue is derived from the placement of digital advertising throughout devices, websites, applications and browsers across social, search and programmatic advertising channels.

Microsoft sells productivity, security, business, and developer software alongside Azure cloud infrastructure and platform services. Commercial customers pay through subscriptions, software licenses, and usage charges. Consumer businesses include Windows, Xbox, and advertising. Beginning in fiscal 2027, Microsoft reports two segments: agents and infra, containing its commercial software and cloud businesses, and devices and consumer.