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Sensirion Holding AG is a Swiss-based company specializing in the development and manufacturing of digital microsensors and systems. The company operates within the industry of sensor technology, focusing on products that measure gas and liquid flows, humidity, and temperature. Its core offerings include flow sensors for medical and automotive industries, as well as environmental sensors measuring air quality. Sensirion was founded in 1998 and is headquartered in Stäfa, Switzerland. The company is noted for its expertise in sensor integration, providing high-precision and reliable solutions. Its strategic positioning is bolstered by its focus on innovation and strong research and development capabilities, serving a global customer base across various industries.

Apple is among the largest companies in the world, with a broad portfolio of hardware and software products targeted at consumers and businesses. Apple's iPhone accounts for the majority of the firm's sales, and Apple's other products, such as the Mac, iPad, and Watch, are designed around the iPhone as the focal point of an expansive software ecosystem. Apple has progressively worked to add new applications, such as streaming video, subscription bundles, and augmented reality. The firm designs its own software and semiconductors and works with subcontractors such as Foxconn and TSMC to build its products and chips. Slightly less than half of Apple's sales come directly through its flagship stores, with the majority coming indirectly through partnerships and distribution.