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TAKKT AG is a business-to-business (B2B) direct marketing company specializing in business equipment, operating primarily in Europe and North America. The company offers a diverse range of products through its three divisions: Industrial & Packaging, Office Furniture & Displays, and FoodService. These divisions provide items such as pallet lifting trucks, office furniture, display articles, and equipment for the food service industry. Founded in 1945 as Kaiser+Kraft GmbH in Stuttgart, Germany, TAKKT has expanded its presence to over 25 countries. The company's strategic focus includes omnichannel distribution, utilizing e-commerce, print marketing, and key account managers to reach a broad customer base.

Incorporated in 1911, International Business Machines, or IBM, is one of the oldest technology companies in the world. It provides software, IT consulting services, and hardware to help business customers modernize their technology workflows. IBM operates in 175 countries and employs approximately 300,000 people. The company has a robust roster of business partners to service its clients, which includes 95% of all Fortune 500 companies. IBM's products, including Red Hat, watsonx, and mainframes, handle some of the world's most important data workloads in areas like finance and retail.