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Associated British Foods is a diversified international food, ingredients, and retail group headquartered in London, UK. The company operates through segments such as Grocery, Sugar, Agriculture, Ingredients, and Retail, with the retail division primarily consisting of the fashion retail chain Primark. Noteworthy for its broad product range, the company's Grocery segment includes brands involved in the production of staples like bread and cereals, while Ingredients focuses on yeast and bakery supplies. Founded in 1935, Associated British Foods has established a global presence, with operations spread across Europe, Africa, the Americas, Asia, and Australia. Its strategic positioning is underpinned by its diversification across industries and geographies, which provides resilience against sector-specific volatility.

Amazon is the leading online retailer and marketplace for third party sellers. Retail related revenue represents approximately 74% of total, followed by Amazon Web Services (17%), and advertising services (9%). International segments constitute 22% of Amazon's total revenue, led by Germany, the United Kingdom, and Japan.