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Brown-Forman is a US-based manufacturer of premium distilled spirits. It generates over 70% of its revenue in the whiskey category, under well-known Tennessee whiskey brand Jack Daniel's and bourbon brands Woodford Reserve and Old Forester. It also manufactures and distributes tequila, vodka, rum, gin, and premium wines. The company generated 44% of fiscal 2025 sales from the US, while the bulk of international revenue comes from Europe, Australia, and Latin America. The Brown family controls over 50% of the economic interests and 67% of the voting power in the company.
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Amazon.com operates an online marketplace, sells merchandise directly, and provides fulfillment and advertising services to merchants and brands. Prime combines delivery benefits with digital content to encourage repeat purchases. Amazon Web Services supplies computing, storage, databases, and artificial intelligence services. The company reports North America, international, and AWS segments; advertising and subscriptions are included within the geographic segments. AWS accounts for roughly one-fifth of revenue and the majority of operating income.
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Stock highlights

Stock comparison highlights
Stock name
Brown-FormanAmazon
Last price
$30.92$267.44
Currency
USD
USD
$14B$2.9T
19.9721.51
$1.55$12.37
0.331.50
$0.920
2.98%0
Sector
Consumer EssentialsConsumer Essentials
Employees
4,9001,576,000
Ticker
$BF.A$AMZN
Primary listing
NYSENASDAQ

Performance

CumulativeRolling yearsLump sum investment

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