AppLovin/$APP
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About AppLovin
AppLovin is a vertically integrated advertising technology company that acts as a demand-side platform for advertisers, a supply-side platform for publishers, and an exchange facilitating transactions between the two. About 80% of AppLovin's revenue comes from the DSP, AppDiscovery, while the remainder comes from the SSP, Max, and gaming studios, which develop mobile games. AppLovin announced in February 2025 its plans to divest from the lower-margin gaming studios to focus exclusively on the ad tech platform. AppLovin's primary tool for future growth is Axon 2, which is an ad optimizer operating within the DSP that allows advertisers to place ads according to specified return thresholds.
Ticker
$APP
Sector
Software & Cloud Services
Primary listing
Employees
1,548
Headquarters
Website
AppLovin Metrics
BasicAdvanced
$148B
62.17
$7.03
2.43
-
Price and volume
Market cap
$148B
Beta
2.43
52-week high
$525.15
52-week low
$66.16
Average daily volume
5.8M
Financial strength
Current ratio
2.736
Quick ratio
2.536
Long term debt to equity
300.821
Total debt to equity
300.821
Interest coverage (TTM)
10.69%
Profitability
EBITDA (TTM)
3,280.271
Gross margin (TTM)
78.61%
Net profit margin (TTM)
42.34%
Operating margin (TTM)
51.11%
Effective tax rate (TTM)
4.93%
Revenue per employee (TTM)
$3,710,000
Management effectiveness
Return on assets (TTM)
32.64%
Return on equity (TTM)
253.77%
Valuation
Price to earnings (TTM)
62.175
Price to revenue (TTM)
25.812
Price to book
126.95
Price to tangible book (TTM)
-180.61
Price to free cash flow (TTM)
51.153
Free cash flow yield (TTM)
1.95%
Free cash flow per share (TTM)
8.55
Growth
Revenue change (TTM)
78.91%
Earnings per share change (TTM)
198.85%
3-year revenue growth (CAGR)
25.22%
3-year earnings per share growth (CAGR)
188.11%
What the Analysts think about AppLovin
Analyst ratings (Buy, Hold, Sell) for AppLovin stock.
AppLovin Financial Performance
Revenues and expenses
AppLovin Earnings Performance
Company profitability
AppLovin News
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Upcoming events
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FAQs
What’s the current market cap for AppLovin stock?
AppLovin (APP) has a market cap of $148B as of August 08, 2025.
What is the P/E ratio for AppLovin stock?
The price to earnings (P/E) ratio for AppLovin (APP) stock is 62.17 as of August 08, 2025.
Does AppLovin stock pay dividends?
No, AppLovin (APP) stock does not pay dividends to its shareholders as of August 08, 2025.
When is the next AppLovin dividend payment date?
AppLovin (APP) stock does not pay dividends to its shareholders.
What is the beta indicator for AppLovin?
AppLovin (APP) has a beta rating of 2.43. This means that it is more volatile than the market, on average. A beta of 1 would indicate the stock moves in-line with the market, while a beta of 2 would indicate the stock moves twice as much as the market.