ASOS/£ASC
1D1W1M3M6MYTD1Y5YMAX
Capital at risk
About ASOS
ASOS, ticker ASC, is a British online fashion and cosmetic retailer primarily aimed at young adults. Founded in 2000 in London, the company offers a range of products under its own label as well as a variety of other brands. Operating in the retail sector, ASOS sells a wide array of fashion items for both genders along with beauty products through their online platform.
- Ticker
- £ASC
- Sector
- Consumer Discretionary
- Primary listing
- LSE
- Employees
- 2,800
- Headquarters
- London, United Kingdom
- Website
- www.asosplc.com
ASOS Metrics
BasicAdvanced
£515M
-
-£1.93
2.27
-
Price and volume
Market cap
£515M
Beta
2.27
52-week high
£5.17
52-week low
£2.07
Average daily volume
647K
Financial strength
Current ratio
0.955
Quick ratio
0.395
Long term debt to equity
7.136
Total debt to equity
8.556
Interest coverage (TTM)
-1.40%
Profitability
EBITDA (TTM)
-72.9
Gross margin (TTM)
48.95%
Net profit margin (TTM)
-10.06%
Operating margin (TTM)
-4.49%
Effective tax rate (TTM)
-29.72%
Revenue per employee (TTM)
£820,000
Management effectiveness
Return on assets (TTM)
-4.10%
Return on equity (TTM)
-113.74%
Valuation
Price to revenue (TTM)
0.225
Price to book
6.03
Price to tangible book (TTM)
-1.7
Price to free cash flow (TTM)
6.098
Free cash flow yield (TTM)
16.40%
Free cash flow per share (TTM)
0.71
Growth
Revenue change (TTM)
-15.00%
Earnings per share change (TTM)
-21.71%
3-year revenue growth (CAGR)
-15.28%
10-year revenue growth (CAGR)
6.21%
3-year earnings per share growth (CAGR)
-6.45%
10-year earnings per share growth (CAGR)
15.68%
What the Analysts think about ASOS
Analyst ratings (Buy, Hold, Sell) for ASOS stock.
Analyst projections of the future price of ASOS stock.
Bulls say / Bears say
Underlying profitability is improving: FY26 adjusted EBITDA is expected above the midpoint of the £150m–£180m range, while gross margin exceeded 50%, helped by better sourcing and more full-price sales. (Investegate)
Trading momentum is turning: GMV improved each quarter and returned to low-single-digit growth in Q4, with UK and Germany growth in H2 and US growth in Q4. Womenswear GMV also rose 3% for the year. (Investegate, TheIndustry.fashion)
The balance sheet is less stretched: net debt fell to about £110m from £184.7m, helped by warehouse sale proceeds, and the disposals are expected to save around £12m in annual cash costs. (Investegate, FashionNetwork)
The recovery is still incomplete: GMV fell 5% for FY26 and ASOS ended the year with 16.4m active customers, below the 17m reported a year earlier. (Investegate, EcommerceNews.eu)
Cash generation remains a concern: free cash flow was slightly negative, so the fall in net debt was helped by about £116m of warehouse disposal proceeds rather than being funded solely by trading. (FashionNetwork)
Winning back customers could be costly: ASOS increased its marketing-to-sales ratio by more than 100 basis points as it pursued growth, while competing for younger shoppers against fast-fashion rivals such as Shein. (FashionNetwork, Retail Gazette)
Data summarised monthly by Lightyear AI. Last updated on 2 Nov 2026.
ASOS Financial Performance
Revenues and expenses
ASOS Earnings Performance
Company profitability
Upcoming events
No upcoming events
Funds containing ASOS
Fund name | Fund size | £ASC weighting |
|---|---|---|
iShares FTSE 250£MIDD | £672M | 0.08% |
Vanguard FTSE 250£VMIG | £569M | 0.08% |
Vanguard FTSE 250£VMID | £1.5B | 0.08% |
Latest price is delayed by 15 minutes. Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Market data provided by London Stock Exchange, through Infront.