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Build-A-Bear Workshop/$BBW

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About Build-A-Bear Workshop

Build-A-Bear Workshop Inc is a U.S.-based specialty retailer of customized stuffed animals and related products. The company operates through three segments: Direct-to-consumer segment with key revenue, includes the operating activities of corporately-managed locations and other retail delivery operations in the U.S., Canada, U.K., Ireland, and two e-commerce sites, the international franchising segment includes royalties and product and fixture sales from other international operations under franchise agreements, and the commercial segment includes the transactions with other businesses, mainly comprised of licensing the intellectual properties for third-party use and wholesale activities.
Ticker
$BBW
Primary listing
NYSE
Employees
3,350

BBW Metrics

BasicAdvanced
$357M
7.33
$4.03
1.01
$0.91
3.11%

What the Analysts think about BBW

Analyst ratings (Buy, Hold, Sell) for Build-A-Bear Workshop stock.
Analyst projections of the future price of Build-A-Bear Workshop stock.

Bulls say / Bears say

Build-A-Bear still targets at least 50 net new locations in fiscal 2026 and had 674 locations at the end of the second quarter. Most planned openings are partner-operated or franchised, offering a way to extend its reach without relying only on company-run stores. (Build-A-Bear Workshop)
Commercial and international franchise revenues grew 11.6% in the first half of fiscal 2026, helped by sales to new wholesale customers. That growth offers some diversification from the weaker direct-to-consumer business, although the combined category declined in the second quarter. (Build-Aear Workshop)
New destination formats and partnerships could introduce the brand to more visitors and collectors. The planned Orlando flagship features Pokémon, Hello Kitty and Promise Pets experiences, while a London partnership places a Build-A-Bear experience inside Hard Rock Cafe Piccadilly Circus. (Build-Aear Workshop, PR Newswire)
Underlying customer demand weakened in the second quarter: revenue fell 7.2%, retail sales fell 7.1% and online demand fell 15.6%. Lower traffic and a weak summer product range also drove heavier promotions and a 340-basis-point decline in gross margin. (Build-A-Bear Workshop, The Wall Street Journal)
The company cut its annual revenue and pre-tax income forecasts for a second time and said it could not renew its multimillion-dollar Walmart partnership. Other wholesale opportunities are taking longer to develop, leaving commercial revenue forecast to be roughly flat for the year. (Reuters, Build-A-Bear Workshop)
Profitability faces continued cost pressure: Build-A-Bear expects $10 million to $11 million of tariff and related costs for fiscal 2026, while second-quarter pre-tax income fell to $11.6 million from $15.3 million. The revised annual pre-tax outlook also includes a tariff refund, so reported profit overstates the expected underlying result. (Build-A-Bear Workshop)
Data summarised monthly by Lightyear AI. Last updated on 2 Nov 2026.

BBW Financial Performance

Revenues and expenses
Income statement
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
Net income
Profit margin

BBW Earnings Performance

Company profitability
Earnings per share
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
Expected
Surprise

Funds containing BBW

Funds
Fund name
Fund size
$BBW weighting
SPDR Russell 2000 US Small Cap€R2US
$5.3B0.01%
SPDR Russell 2000 US Small Cap£R2SC
$5.3B0.01%
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