Baidu/$BIDU
13:30
15:10
16:45
18:25
20:00
1D1W1MYTD1Y5YMAX
About Baidu
Baidu is the largest internet search engine in China with over 50% share of the search engine market in 2024 per web analytics firm, Statcounter. The firm generated 72% of core revenue from online marketing services from its search engine in 2023. Outside its search engine, Baidu is a technology-driven company and its other major growth initiatives are artificial intelligence cloud, video streaming services, voice recognition technology, and autonomous driving.
Ticker
$BIDU
Sector
Communication Services
Primary listing
Industry
Interactive Media & Services
Headquarters
Employees
35,900
ISIN
US0567521085
Website
Baidu Metrics
BasicAdvanced
$31B
8.87
$10.13
0.33
-
Price and volume
Market cap
$31B
Beta
0.33
52-week high
$112.14
52-week low
$74.71
Average daily volume
2.6M
Financial strength
Current ratio
2.288
Quick ratio
1.998
Long term debt to equity
27.635
Total debt to equity
35.182
Interest coverage (TTM)
7.13%
Profitability
EBITDA (TTM)
4,926.73
Gross margin (TTM)
49.13%
Net profit margin (TTM)
19.42%
Operating margin (TTM)
15.21%
Effective tax rate (TTM)
15.35%
Revenue per employee (TTM)
$519,850
Management effectiveness
Return on assets (TTM)
2.93%
Return on equity (TTM)
9.37%
Valuation
Price to earnings (TTM)
8.868
Price to revenue (TTM)
1.668
Price to book
0.11
Price to tangible book (TTM)
0.14
Price to free cash flow (TTM)
-2,070.532
Free cash flow yield (TTM)
-0.05%
Free cash flow per share (TTM)
-4.34%
Growth
Revenue change (TTM)
-0.67%
Earnings per share change (TTM)
34.31%
3-year revenue growth (CAGR)
2.42%
10-year revenue growth (CAGR)
9.87%
3-year earnings per share growth (CAGR)
14.67%
10-year earnings per share growth (CAGR)
7.02%
What the Analysts think about Baidu
Analyst ratings (Buy, Hold, Sell) for Baidu stock.
Bulls say / Bears say
Baidu's AI cloud business experienced strong growth, increasing about 42% year over year, indicating robust expansion in this sector. (tipranks.com)
The company returned US$445 million in the first quarter as part of its share repurchase program, reflecting strong capital management. (tipranks.com)
Baidu delivered a strong beat on both revenue and earnings in 1Q25, with AI Cloud standing out—growing 42% year over year and posting margins ahead of key competitors. (tipranks.com)
The decline in advertising revenue is expected to accelerate as the company increases the use of AI search results, potentially impacting overall revenue. (tipranks.com)
Current monetization of Baidu's AI search is limited and still undergoing trial and error, with timing and efficiency of monetization still unclear. (tipranks.com)
The company's profitability is significantly impacted by the decline in advertising, which has the highest margins. (tipranks.com)
Data summarised monthly by Lightyear AI. Last updated on 7 Jul 2025.
Baidu Financial Performance
Revenues and expenses
Baidu Earnings Performance
Company profitability
Baidu News
AllArticlesVideos
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.
Capital at risk
Upcoming events
No upcoming events
FAQs
What’s the current market cap for Baidu stock?
Baidu (BIDU) has a market cap of $31B as of July 08, 2025.
What is the P/E ratio for Baidu stock?
The price to earnings (P/E) ratio for Baidu (BIDU) stock is 8.87 as of July 08, 2025.
Does Baidu stock pay dividends?
No, Baidu (BIDU) stock does not pay dividends to its shareholders as of July 08, 2025.
When is the next Baidu dividend payment date?
Baidu (BIDU) stock does not pay dividends to its shareholders.
What is the beta indicator for Baidu?
Baidu (BIDU) has a beta rating of 0.33. This means that it is less volatile than the market, on average. A beta of 1 would indicate the stock moves in-line with the market, while a beta of 0.5 would mean it moves half as much as the market.