Cricut/$CRCT
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About Cricut
Cricut Inc designs and builds a creativity platform that enables users to turn ideas into professional-looking handmade goods. With its connected machines, design apps and accessories, and materials, the users create everything from personalized birthday cards, mugs and T-shirts to large-scale interior decorations. It has two segments including the Platform segment which derives revenue from monthly and annual subscription fees, purchases of digital content, and a minimal amount of the revenue allocated to unspecified future upgrades and enhancements related to the essential software and access to the Company's cloud-based services and Products segment which derives revenue from the sale of its connected machine hardware, and sale of craft, DIY, home decor products and extensions.
Ticker
$CRCT
Sector
Primary listing
Employees
640
Headquarters
Website
Cricut Metrics
BasicAdvanced
$1.4B
19.25
$0.34
0.06
$0.95
26.23%
Price and volume
Market cap
$1.4B
Beta
0.06
52-week high
$7.33
52-week low
$3.94
Average daily volume
734K
Dividend rate
$0.95
Financial strength
Current ratio
1.524
Quick ratio
1.167
Long term debt to equity
3.167
Total debt to equity
4.335
Dividend payout ratio (TTM)
62.52%
Interest coverage (TTM)
262.48%
Profitability
EBITDA (TTM)
89.1
Gross margin (TTM)
52.14%
Net profit margin (TTM)
10.09%
Operating margin (TTM)
11.98%
Effective tax rate (TTM)
26.16%
Revenue per employee (TTM)
$1,110,000
Management effectiveness
Return on assets (TTM)
7.29%
Return on equity (TTM)
18.96%
Valuation
Price to earnings (TTM)
19.253
Price to revenue (TTM)
1.942
Price to book
4.46
Price to tangible book (TTM)
4.46
Price to free cash flow (TTM)
5.494
Free cash flow yield (TTM)
18.20%
Free cash flow per share (TTM)
1.18
Dividend yield (TTM)
14.66%
Forward dividend yield
26.23%
Growth
Revenue change (TTM)
-3.99%
Earnings per share change (TTM)
8.68%
3-year revenue growth (CAGR)
-12.87%
3-year earnings per share growth (CAGR)
-1.70%
What the Analysts think about Cricut
Analyst ratings (Buy, Hold, Sell) for Cricut stock.
Bulls say / Bears say
Q2 2025 total revenue rose 2% year-over-year to $172.1 million, marking a return to top-line growth after prior declines (GlobeNewswire)
Platform revenue increased 4% to $80.7 million in Q2 2025, while paid subscribers grew 7% to over 3 million, bolstering recurring subscription income (GlobeNewswire)
Gross margin expanded to 59.0% from 53.5% year-over-year, and operating income climbed 14% to $30.1 million as net income rose 24% to $24.5 million, reflecting strong operational leverage (GlobeNewswire)
Products segment revenue grew just 1% to $91.4 million in Q2 2025, underscoring continued weakness in the hardware business and limited unit growth (GlobeNewswire)
Data summarised monthly by Lightyear AI. Last updated on 7 Sept 2025.
Cricut Financial Performance
Revenues and expenses
Cricut Earnings Performance
Company profitability
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
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Capital at risk
Upcoming events
No upcoming events
FAQs
What’s the current market cap for Cricut stock?
Cricut (CRCT) has a market cap of $1.4B as of September 13, 2025.
What is the P/E ratio for Cricut stock?
The price to earnings (P/E) ratio for Cricut (CRCT) stock is 19.25 as of September 13, 2025.
Does Cricut stock pay dividends?
Yes, the Cricut (CRCT) stock pays dividends to shareholders. As of September 13, 2025, the dividend rate is $0.95 and the yield is 26.23%. Cricut has a payout ratio of 62.52% on a trailing twelve-month basis.
When is the next Cricut dividend payment date?
The next Cricut (CRCT) dividend payment date is unconfirmed.
What is the beta indicator for Cricut?
Cricut (CRCT) has a beta rating of 0.06. This means that it is less volatile than the market, on average. A beta of 1 would indicate the stock moves in-line with the market, while a beta of 0.5 would mean it moves half as much as the market.