eBay/$EBAY
1D1W1M3M6MYTD1Y5YMAX
Capital at risk
About eBay
Founded in 1995, eBay operates one of the world's largest online marketplaces, connecting buyers and sellers across more than 190 markets. In 2025, the firm generated $11.1 billion in revenue on nearly $80 billion of gross merchandise volume, serving 135 million active buyers and 18 million active sellers (users who closed at least one transaction in the past year). The firm monetizes its marketplace primarily through transaction fees and advertising, with 52% of revenue derived from the US and the remainder from international markets. In a bid to expand its reach among Generation Z and in the recommerce sector, eBay announced the $1.2 billion acquisition of fashion resale app Depop from Etsy in early 2026.
- Ticker
- $EBAY
- Sector
- Consumer Essentials
- Primary listing
- NASDAQ
- Employees
- 12,300
- Headquarters
- San Jose, United States
- Website
- www.ebayinc.com
eBay Metrics
BasicAdvanced
$53B
26.47
$4.60
1.32
$1.22
1.02%
Price and volume
Market cap
$53B
Beta
1.32
52-week high
$124.59
52-week low
$78.03
Average daily volume
3.9M
Dividend rate
$1.22
Financial strength
Current ratio
0.781
Quick ratio
0.587
Long term debt to equity
1.245
Total debt to equity
1.604
Dividend payout ratio (TTM)
26.01%
Interest coverage (TTM)
10.64%
Profitability
EBITDA (TTM)
3,180
Gross margin (TTM)
72.17%
Net profit margin (TTM)
16.94%
Operating margin (TTM)
21.55%
Effective tax rate (TTM)
16.79%
Revenue per employee (TTM)
$1,010,000
Management effectiveness
Return on assets (TTM)
9.33%
Return on equity (TTM)
46.04%
Valuation
Price to earnings (TTM)
26.466
Price to revenue (TTM)
4.387
Price to book
12.24
Price to tangible book (TTM)
-65.07
Price to free cash flow (TTM)
22.543
Free cash flow yield (TTM)
4.44%
Free cash flow per share (TTM)
5.396
Dividend yield (TTM)
1.00%
Forward dividend yield
1.02%
Growth
Revenue change (TTM)
15.68%
Earnings per share change (TTM)
0.38%
3-year revenue growth (CAGR)
7.20%
10-year revenue growth (CAGR)
3.36%
3-year earnings per share growth (CAGR)
-3.02%
10-year earnings per share growth (CAGR)
11.43%
3-year dividend per share growth (CAGR)
7.94%
What the Analysts think about eBay
Analyst ratings (Buy, Hold, Sell) for eBay stock.
Analyst projections of the future price of eBay stock.
Bulls say / Bears say
In Q3, revenue rose 14% and GMV rose 15% year on year, while focus-category GMV grew 24%. This points to strong demand across eBay’s targeted categories, not just one isolated growth area. (eBay)
Advertising revenue rose 16% to $607 million, while eBay Live GMV grew at a triple-digit rate and reached a multibillion-dollar annualised run rate. These newer channels could add growth beyond the core marketplace. (eBay)
Depop gives eBay a stronger route to younger shoppers and fashion resale. In its first quarter under eBay, Depop’s US GMV, monthly active users and sold items more than doubled year on year on a pro forma basis. (The Motley Fool, eBay)
Active buyers grew 10% overall in Q3, but only 1% excluding Depop and Tise. That suggests underlying customer growth remains modest, with recent headline growth partly reflecting acquisitions. (eBay)
The take rate fell 20 basis points in Q3, and eBay expects Q4 GMV growth of 12%–14% against revenue growth of just 7%–9%. Depop’s lower take rate and category mix are limiting how much marketplace growth converts into revenue. (The Motley Fool, eBay)
Management expects trading-card growth to moderate as eBay laps unusually strong 2026 comparisons, and it sees a headwind to net interest income from lower cash balances and interest-rate assumptions. Both could restrain earnings momentum in 2027. (The Motley Fool)
Data summarised monthly by Lightyear AI. Last updated on 29 Oct 2026.
eBay Financial Performance
Revenues and expenses
eBay Earnings Performance
Company profitability
Upcoming events
eBay News
AllArticlesVideos
Funds containing eBay
AllUSDEURGBP
Fund name | Fund size | $EBAY weighting |
|---|---|---|
iShares Digitalisation$DGTL | $761M | 2.07% |
iShares Digitalisation£DGIT | $813M | 2.07% |
iShares STOXX World Equity Multifactor£FSWD | $877M | 1.03% |
iShares S&P 500 Consumer Discretionary Sector£ICDU | $788M | 1.03% |
iShares STOXX World Equity Multifactor$IFSW | $877M | 1.03% |
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.