Hasbro/$HAS

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About Hasbro

Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. The firm acquired EOne in 2019, bolting on popular family properties like Peppa Pig and PJ Masks, and since has divested noncore lines from the tie-up. Furthermore, the addition of Dungeons & Dragons Beyond in 2022, offers the firm access to 19 million digital tabletop players.

Ticker

$HAS
Primary listing

Industry

Leisure Products

Employees

4,985

ISIN

US4180561072

Hasbro Metrics

BasicAdvanced
$9.5B
22.44
$3.03
0.54
$2.80
4.12%

What the Analysts think about Hasbro

Analyst ratings (Buy, Hold, Sell) for Hasbro stock.

Bulls say / Bears say

Hasbro's digital gaming segment experienced a 46% revenue increase in Q1 2025, contributing to a 17.1% overall revenue rise, indicating strong growth in high-margin digital products. (reuters.com)
Analysts maintain a 'Moderate Buy' consensus for Hasbro, with an average 12-month price target of $80.67, suggesting potential upside from current levels. (marketbeat.com)
The rise of 'kidults'—adults purchasing toys for themselves—has become a significant market, accounting for 18% of total U.S. toy sales, presenting a growth opportunity for Hasbro. (ft.com)
Hasbro forecasts 2025 revenue below Wall Street estimates, citing subdued demand for products like Star Wars figures and Nerf guns, which could impact overall financial performance. (reuters.com)
The U.S. toy industry faced an 8% sales decline last year, with flat sales in the first nine months of 2024, indicating potential challenges for Hasbro in a contracting market. (ft.com)
Hasbro's dividend payout ratio stands at 101.82%, raising concerns about the sustainability of its dividend policy amid declining revenue growth of -14.50%. (directorstalkinterviews.com)
Data summarised monthly by Lightyear AI. Last updated on 7 Jun 2025.

Hasbro Financial Performance

Revenues and expenses
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
$37B
-39.75%
Net income
$45B
107.52%
Profit margin
37.65%
6.78%

Hasbro Earnings Performance

Company profitability
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
$3.69
$2.85
$2.45
$2.42
-
Expected
$3.55
$2.61
$2.05
$2.31
$3.94
Surprise
3.94%
9.20%
19.51%
4.63%
-
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.

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