Pandora A/S/€PNDORA

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About Pandora A/S

Pandora A/S is a Danish company headquartered in Copenhagen, known for designing, manufacturing, and marketing jewelry. Its core products include charms, bracelets, rings, necklaces, and earrings, with a significant focus on customizable charm bracelets. Founded in 1982, Pandora has expanded its geographic footprint with a presence in over 100 countries through numerous points of sale, including owned concept stores and franchise stores. The company operates a vertically integrated business model, allowing control over the entire value chain from design and manufacturing to direct retail. This structure contributes to its ability to offer high-quality, affordable jewelry, maintaining a strong brand identity and customer base.

Ticker

€PNDORA

Primary listing

XGAT

Employees

37,000

Headquarters

Copenhagen, Denmark

Pandora A/S Metrics

BasicAdvanced
€8.8B
12.70
€9.13
1.48
€2.68
2.31%

Bulls say / Bears say

Pandora delivered 8% organic revenue growth in Q2 2025, demonstrating resilient consumer demand and aligning with analysts' expectations. (Reuters)
The company reaffirmed its full-year 2025 guidance of 7–8% organic sales growth and an ~24% operating profit margin, underlining confidence in its strategic initiatives amid macro uncertainties. (Reuters)
Pandora launched a DKK4 billion share buyback programme, boosting capital returns and potentially supporting shareholder value. (Reuters)
Pandora trimmed its 2025 EBIT margin guidance to around 24% from 24.5%, reflecting adverse forex movements and U.S. tariff headwinds, signaling margin compression risks. (Reuters)
U.S. tariffs on Thai imports could increase Pandora’s costs by up to DKK500 million in 2025 and DKK900 million annually thereafter, posing significant earnings risk if higher rates resume. (Reuters)
Key European markets showed weakness, with revenue declines in France and Italy and a slowdown in Germany’s growth from 42% to 28%, highlighting performance disparities. (Reuters)
Data summarised monthly by Lightyear AI. Last updated on 1 Sept 2025.
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
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