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Pandora A/S/€PNDORA

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About Pandora A/S

Pandora A/S is a Danish company headquartered in Copenhagen, known for designing, manufacturing, and marketing jewelry. Its core products include charms, bracelets, rings, necklaces, and earrings, with a significant focus on customizable charm bracelets. Founded in 1982, Pandora has expanded its geographic footprint with a presence in over 100 countries through numerous points of sale, including owned concept stores and franchise stores. The company operates a vertically integrated business model, allowing control over the entire value chain from design and manufacturing to direct retail. This structure contributes to its ability to offer high-quality, affordable jewelry, maintaining a strong brand identity and customer base.
Ticker
€PNDORA
Primary listing
XGAT
Employees
39,000
Headquarters
Copenhagen, Denmark

Pandora A/S Metrics

BasicAdvanced
€7.4B
11.41
€9.13
1.26
€2.94
2.83%

What the Analysts think about Pandora A/S

Analyst ratings (Buy, Hold, Sell) for Pandora A/S stock.
Analyst projections of the future price of Pandora A/S stock.

Bulls say / Bears say

Pandora’s turnaround is showing early traction: Q2 organic growth reached 3%, and management raised its 2026 growth and margin guidance after new designs and marketing helped attract shoppers. Q3 like-for-like trading was running at mid-single-digit growth when reported in August. (Pandora Group)
Asia-Pacific and Latin America are providing a growth engine while some mature markets struggle: Q2 like-for-like sales rose 10% and 18% respectively, and management says its Japanese business has nearly doubled in about three years. (Pandora Group, CNBC)
Pandora’s new Vietnam factory is expected to increase manufacturing capacity by about 50% and diversify production beyond Thailand. That gives the company more scope to serve future growth and makes its supply chain less reliant on one country. (CNBC)
US demand remains stuck at a low level, with inflation and high fuel costs weighing especially on middle- and lower-income shoppers in a key market. The CEO said in October that conditions had stabilised but were not improving. (Reuters, Moneyweb)
Q2 profitability overstates underlying momentum: the partial US tariff refund lifted gross margin by 230 basis points and EBIT margin by 250 basis points, while gross margin excluding it fell 110 basis points year on year. The higher 2026 margin guidance also includes this one-off benefit. (Pandora Group)
Commodity and product-transition risks could weigh on future margins: Pandora has secured almost all its 2027 silver needs at about $65 an ounce, leaving it exposed to higher costs if silver prices fall further. The shift to platinum-plated jewellery also needs to work while the brand is losing momentum. (MarketScreener)
Data summarised monthly by Lightyear AI. Last updated on 3 Oct 2026.

Pandora A/S Financial Performance

Revenues and expenses
Income statement
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
Net income
Profit margin

Pandora A/S Earnings Performance

Company profitability
Earnings per share
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
Expected
Surprise
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Market data provided by CBOE Europe and Deutsche Börse.