The RealReal/$REAL

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About The RealReal

The RealReal is the largest pure-play luxury resale platform in the US, generating $1.8 billion in 2024 gross merchandise volume and addressing a niche (personal luxury resale) that had previously been serviced by inefficient upscale boutiques and local pawn shops. The company generates revenue via consignment and first-party sales on its online marketplace, and through a small volume of direct sales. With a hands-on approach that actively sources inventory and authenticates every item on its platform, The RealReal is able to justify much higher take rates than peers, working out to roughly 36% of net merchandise value in 2024, which excludes returns, cancellations, and first-party sales.

Ticker

$REAL
Primary listing

Employees

3,011

The RealReal Metrics

BasicAdvanced
$1B
-
-$1.07
2.49
-

What the Analysts think about The RealReal

Analyst ratings (Buy, Hold, Sell) for The RealReal stock.

Bulls say / Bears say

Second-hand luxury sales on platforms like The RealReal are outpacing the primary luxury market's growth, which is expected to expand up to 10 percent annually in a $25 billion sector, providing strong secular tailwinds. (Reuters)
The RealReal is in advanced talks with high-end brands including LVMH and Kering for strategic partnerships, which could enhance its inventory sourcing and brand credibility. (Reuters)
The company reported fourth-quarter revenue of $164 million, matching consensus estimates, while narrowing its adjusted loss to $0.01 per share, underscoring operational resilience in a challenging retail environment. (Bloomberg)
Despite recent beats, The RealReal's first-quarter 2025 revenue guidance midpoint of $159 million falls below analyst estimates, suggesting potential growth deceleration. (Bloomberg)
Management highlighted that supply education and acquisition costs remain elevated—50 percent of consignors are new to consignment—indicating ongoing marketing investments that could pressure margins. (Bloomberg)
Growing competition from rivals such as thredUP and Vestiaire Collective, alongside luxury brands launching their own resale channels, threatens The RealReal's market share and pricing power. (Reuters)
Data summarised monthly by Lightyear AI. Last updated on 2 Sept 2025.

The RealReal Financial Performance

Revenues and expenses
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
$37B
-39.75%
Net income
$45B
107.52%
Profit margin
37.65%
6.78%

The RealReal Earnings Performance

Company profitability
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
$3.69
$2.85
$2.45
$2.42
-
Expected
$3.55
$2.61
$2.05
$2.31
$3.94
Surprise
3.94%
9.20%
19.51%
4.63%
-
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.

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