Saga/£SAGA

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About Saga

Ticker
£SAGA
Sector
Finance
Primary listing
LSE
Employees
2,936
Headquarters
London, United Kingdom
Website
www.corporate.saga.co.uk

Saga Metrics

BasicAdvanced
£886M
246.34
£0.02
2.02
-

What the Analysts think about Saga

Analyst ratings (Buy, Hold, Sell) for Saga stock.
Analyst projections of the future price of Saga stock.

Bulls say / Bears say

Travel is the main growth engine: FY2026 travel underlying profit rose 37% to £87.2m, while ocean cruise achieved a 93% load factor. Early FY2027 trading also showed booked ocean-cruise per diems up 13%, supporting pricing power and revenue growth. (Saga, Saga)
Saga has removed the capital and earnings volatility of underwriting by selling its insurer and moving motor and home cover to a commission-based Ageas partnership. Early policy volumes exceeded targets, triggering a £10.5m contingent payment and offering evidence that the new model is gaining traction. (Saga, Saga)
The recovery is starting to show in cash and leverage: FY2026 underlying profit before tax rose 19% to £44.2m, operating cash flow increased 88% to £205.9m, and net debt fell to £499.5m. By 31 May 2026, net debt had fallen further to £464.7m, moving leverage down to 3.2 times. (Saga, Saga)
Leverage remains high despite the improvement: net debt was £464.7m and leverage 3.2 times at 31 May 2026. That leaves Saga with limited room for operational setbacks, while the board has prioritised debt reduction over paying a final dividend. (Saga, Saga)
Geopolitical disruption is already affecting the holidays business: Saga expects full-year passenger numbers could be slightly lower, with customers shifting towards shorter-haul trips because of the Middle East conflict. That could restrict volume growth even if revenue is marginally ahead. (Saga)
The Ageas transition still carries execution risk because motor and home renewals had not yet transferred when Saga issued its June update. Until that rollout is complete, the expected recurring commission income and policy volumes under the new model remain unproven across the full book. (Saga)
Data summarised monthly by Lightyear AI. Last updated on 17 Sept 2026.

Funds containing Saga

AllGBPEURUSD
Funds
Fund name
Fund size
£SAGA weighting
Vanguard FTSE 250£VMID
£1.6B0.20%
iShares FTSE 250£MIDD
£661M0.18%
iShares Ageing Population€AGED
€822M0.07%
Xtrackers MSCI Europe Small Cap€DX2J
€3.2B0.05%
Xtrackers MSCI Europe Small Cap£XXSC
£2.8B0.05%
Latest price is delayed by 15 minutes. Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Market data provided by London Stock Exchange, through Infront.