Snap/$SNAP

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About Snap

Snap is a technology company best known for its marquis social media application. Snapchat, a visual messaging application that has amassed hundreds of millions of users. The app was initially only used to communicate with family and friends through photographs and short videos (known as "Snaps"). Users can now enjoy augmented reality, or AR, lenses, content from famous creators and celebrities, updates about local events, and more. Although the app offers a paid subscription option with premium features, advertising sales produce most of the app's revenue. The firm also sells wearable devices called AR Spectacles, which can capture photos and videos overlayed with AR lenses, but these make up a small portion of Snap's overall sales.

Ticker

$SNAP

Sector

Software & Cloud Services

Primary listing

NYSE

Employees

4,911

Snap Metrics

BasicAdvanced
$12B
-
-$0.33
0.62
-

What the Analysts think about Snap

Analyst ratings (Buy, Hold, Sell) for Snap stock.

Bulls say / Bears say

Daily active users rose 9% year-over-year to 469 million in Q2 2025, beating Wall Street estimates and showing steady engagement growth (Reuters)
Snapchat+ paid subscriptions rose 42% to nearly 16 million users, demonstrating successful expansion of revenue sources beyond advertising (Reuters)
Management’s guidance for Q3 2025 revenue of $1.48–$1.51 billion and adjusted EBITDA of $110–$135 million beat analyst expectations, reflecting confidence in near-term revenue momentum (Reuters)
Snap’s revenue growth slowed to 8.7% in Q2 2025—the slowest in more than a year—mainly because of a glitch in its ad-buying platform that made some ads run at discounted rates, raising questions about the strength of its core advertising business (Reuters)
Advertisers are moving their budgets to larger, AI-powered platforms like Meta’s Facebook and Instagram and TikTok, increasing competition and forcing Snap to prove the effectiveness of its advertising (Reuters)
Snap’s net loss widened to $263 million in Q2 2025 from $249 million a year ago, showing ongoing unprofitability and a continuing drag on earnings per share (Reuters)
Data summarised monthly by Lightyear AI. Last updated on 2 Sept 2025.

Snap Financial Performance

Revenues and expenses
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
$37B
-39.75%
Net income
$45B
107.52%
Profit margin
37.65%
6.78%

Snap Earnings Performance

Company profitability
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
$3.69
$2.85
$2.45
$2.42
-
Expected
$3.55
$2.61
$2.05
$2.31
$3.94
Surprise
3.94%
9.20%
19.51%
4.63%
-
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.

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