Scandinavian Tobacco Group A/S/€STG

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About Scandinavian Tobacco Group A/S

Scandinavian Tobacco Group A/S is a Denmark-based company operating in the tobacco industry. The company primarily manufactures and markets cigars, pipe tobacco, and fine-cut tobacco products. It operates globally, with a notable presence in Europe, North America, and Australia, reflecting a diverse geographic footprint. Scandinavian Tobacco Group maintains strategic competitive positioning through its broad portfolio of well-known brands and a focus on premium products. Its headquarters is located in Søborg, Denmark. The company emphasizes quality and tradition within its product offerings, contributing to its standing in the tobacco industry.

Ticker

€STG

Primary listing

XGAT

Employees

9,353

Headquarters

Gentofte, Denmark

STG Metrics

BasicAdvanced
€907M
8.72
€1.33
0.64
€1.14
9.83%

Bulls say / Bears say

The Mac Baren pipe tobacco acquisition had a positive impact on reported net sales in Q2 2025, supporting STG’s diversification strategy and mid-term revenue growth outlook (GlobeNewswire)
STG’s nicotine pouch brand XQS continued double-digit growth in Q2 2025, strengthening STG’s presence in the rapidly expanding next-generation products market (Tobacco Reporter)
Management reiterated full-year 2025 guidance—net sales of DKK 9.1–9.5 billion, EBITDA margin of 18–22%, and free cash flow of DKK 0.8–1.0 billion—showing confidence in meeting targets despite challenging market conditions (Tobacco Reporter)
Organic net sales fell by 4.1% in Q2 2025, marking the fourth consecutive quarter of negative organic growth and highlighting declining demand in core tobacco categories (GlobeNewswire)
EBITDA margin before special items dropped to 21.1% in Q2 2025 from 24.5% a year earlier, signifying margin pressure from an unfavorable product mix and higher spending to recover machine-rolled cigar market share (GlobeNewswire)
The end of ZYN nicotine pouch distribution in the US caused a 3% hit to organic growth in Q2 2025, highlighting operational challenges in the next-generation product category (GlobeNewswire)
Data summarised monthly by Lightyear AI. Last updated on 4 Oct 2025.
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Real-time US market data is sourced from the IEX order book provided by Polygon. After-hours US market data is 15 minutes delayed and may differ significantly from the actual tradable price at market open.

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