WPP/£WPP

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About WPP

Headquartered in the United Kingdom, WPP is the world's largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe. WPP is the largest media buying entity in the world.

Ticker

£WPP

Sector

Communication

Primary listing

LSE

Employees

104,000

WPP Metrics

BasicAdvanced
£4.3B
11.53
£0.35
0.81
£0.39
9.86%

What the Analysts think about WPP

Analyst ratings (Buy, Hold, Sell) for WPP stock.

Bulls say / Bears say

Despite a 1% organic revenue decline in FY 2024, WPP’s headline operating profit rose 2% to £1.71 billion, reflecting strong operational efficiency (Reuters)
Research by Panmure Liberum shows hedge funds increased their WPP holdings by 44% in Q2 2025, making it the top European purchase and signalling market confidence in the company’s prospects (Reuters)
WPP secured Mastercard’s $180 million media account, underlining the effectiveness of its AI and data-driven capabilities in winning high-value clients (Reuters)
WPP cut its full-year net sales forecast to a 3–5% decline and projected an operating margin drop of up to 175bps, triggering a 15% share price plunge to a 16-year low (Reuters)
In June 2025, after significant client departures and weaker new business, WPP slashed profit guidance and saw its shares tumble 16% to 444p, highlighting deepening trading pressures (Reuters)
Key account losses, including Mars Inc, Coca-Cola’s North American media business and Paramount, have eroded revenue streams and accentuated competitive risks (Reuters)
Data summarised monthly by Lightyear AI. Last updated on 4 Sept 2025.

WPP Financial Performance

Revenues and expenses
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
$37B
-39.75%
Net income
$45B
107.52%
Profit margin
37.65%
6.78%

WPP Earnings Performance

Company profitability
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
$3.69
$2.85
$2.45
$2.42
-
Expected
$3.55
$2.61
$2.05
$2.31
$3.94
Surprise
3.94%
9.20%
19.51%
4.63%
-
Data displayed above is indicative only and its accuracy or completeness is not guaranteed. Actual execution price may vary. Past performance is not indicative of future results. Your return may be affected by currency fluctuations and applicable fees and charges. Capital at risk.
Market data provided by CBOE Europe and Deutsche Börse.

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