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Criteo/$CRTO

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About Criteo

Criteo SA is an ad-tech company in the digital advertising market. Its technology allows retailer advertisers to launch multichannel and cross-device marketing campaigns in real time. With real-time return on investment analysis of the ads, the firm's clients can adjust their marketing strategies dynamically. It has two reportable segments: Retail Media and Performance Media. Retail Media: This segment encompasses revenue generated from brands, agencies, and retailers for the purchase and sale of retail media digital advertising inventory and audiences, and services. Performance Media: This segment encompasses targeting capabilities and supply and AdTech services. The majority of its revenues is generated from the performance media segment.
Ticker
$CRTO
Sector
Communication
Primary listing
NASDAQ
Employees
3,649
Headquarters
Paris, France

Criteo Metrics

BasicAdvanced
$844M
12.08
$1.42
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-

What the Analysts think about Criteo

Analyst ratings (Buy, Hold, Sell) for Criteo stock.
Analyst projections of the future price of Criteo stock.

Bulls say / Bears say

Retail Media contribution ex-TAC grew 20% in Q2 excluding the impact of two clients cutting scope, and Criteo added partners including Loblaw, Monoprix, Druni and Olive Young. This points to continued growth across the wider partner base. (Criteo)
Criteo is building a route into AI-led shopping: it is OpenAI’s first advertising technology partner, with more than 2,000 brands advertising on ChatGPT, while a THG conversational-shopping pilot reported over five times the usual click-through rate and more than double the conversion rate. These are early signs of a new opportunity, not yet proof of material revenue. (Criteo, THG Commerce)
Criteo had $303 million in cash and marketable securities at the end of June and repurchased $61 million of shares in the first half of 2026. Its liquidity and share buybacks give it flexibility to invest while returning capital to shareholders. (Criteo)
Q2 revenue fell 11% and Contribution ex-TAC fell 12% at constant currency. Management now expects Contribution ex-TAC to decline 10%–12% for 2026 and 14%–15% in Q3, pointing to continued near-term pressure. (Criteo)
Performance Media, Criteo’s larger segment, saw Q2 revenue fall 9% at constant currency as Commerce Growth remained soft. Management said spending cuts by several large enterprise clients more than offset gains across the broader client base. (Criteo, Investing.com)
Retail Media contribution ex-TAC fell 21% in Q2, with two client scope changes creating a $21 million headwind. The sharp impact shows how changes at a small number of retail partners can weigh heavily on the segment. (Criteo)
Data summarised monthly by Lightyear AI. Last updated on 25 Oct 2026.

Criteo Financial Performance

Revenues and expenses
Income statement
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
Net income
Profit margin

Criteo Earnings Performance

Company profitability
Earnings per share
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
Expected
Surprise
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