Betterware de Mexico/$BWMX
1D1W1MYTD1Y5YMAX
Capital at risk
About Betterware de Mexico
Betterware de Mexico SAPI de CV is a company in the consumer product goods industry focused on home organization and beauty and personal care products, commercialized through person-to-person selling. The Group operates through two segments: Home organization under the Betterware brand, including kitchen and food preservation, home solutions, bathroom, laundry & cleaning, tech and mobility, bedroom and wellness. Products are sold through catalogues and distributed through distributors and associates. The Beauty and personal care (B&PC) segment under the JAFRA brand, which generates maximum revenue, includes fragrance, color, skin care and toiletries, distributed through leaders and consultants. The Group operates in Mexico, which generates maximum revenue, the United States and Latam.
- Ticker
- $BWMX
- Sector
- Consumer Discretionary
- Primary listing
- NYSE
- Employees
- 4,823
- Headquarters
- El Arenal, Mexico
- Website
- www.betterware.com.mx
BWMX Metrics
BasicAdvanced
$608M
6.76
$2.28
1.05
$1.14
8.45%
Price and volume
Market cap
$608M
Beta
1.05
52-week high
$19.79
52-week low
$12.34
Average daily volume
75K
Dividend rate
$1.14
Financial strength
Current ratio
1.107
Quick ratio
0.449
Long term debt to equity
296.412
Total debt to equity
341.762
Dividend payout ratio (TTM)
63.51%
Interest coverage (TTM)
5.17%
Profitability
EBITDA (TTM)
157.28
Gross margin (TTM)
66.15%
Net profit margin (TTM)
8.47%
Operating margin (TTM)
16.44%
Effective tax rate (TTM)
36.74%
Revenue per employee (TTM)
$182,150
Management effectiveness
Return on assets (TTM)
12.08%
Return on equity (TTM)
73.05%
Valuation
Price to earnings (TTM)
6.763
Price to revenue (TTM)
0.573
Price to book
0.27
Price to tangible book (TTM)
-0.16
Price to free cash flow (TTM)
-12.231
Free cash flow yield (TTM)
-8.18%
Free cash flow per share (TTM)
-1.258
Dividend yield (TTM)
7.42%
Forward dividend yield
8.45%
Growth
Revenue change (TTM)
4.81%
Earnings per share change (TTM)
119.48%
3-year revenue growth (CAGR)
4.84%
3-year earnings per share growth (CAGR)
24.20%
3-year dividend per share growth (CAGR)
-6.16%
What the Analysts think about BWMX
Analyst ratings (Buy, Hold, Sell) for Betterware de Mexico stock.
Analyst projections of the future price of Betterware de Mexico stock.
Bulls say / Bears say
Total net revenue for Q2 2026 rose 16.8% year-over-year to Ps. 4 161 352 000,000 (US $239.3 million), driven by the June acquisition of Tupperware Latin America alongside continued growth in Betterware and Jafra brands (TradingView)
The core Betterware Mexico segment delivered a 3.6% increase in net revenue in Q2, with double-digit growth across most regions, underscoring the resilience and scalability of its person-to-person catalogue model (MarketScreener)
Chairman Luis Campos purchased 25 015 ordinary shares at an average price of US $17.00 per share, for a total of US $425 255 in early August, signalling strong management confidence in the company’s strategic growth trajectory (Bitget)
Gross margin for the group fell 43 basis points year-over-year to 54.8% in Q2 2026, reflecting integration costs and promotional investments that are putting pressure on profitability (MarketScreener)
Weaker performance in the northern region, partially offsetting overall growth, was attributed to exchange-rate effects on consumer spending, highlighting vulnerability to peso volatility (MarketScreener)
Betterware has registered up to 2 241 133 new ordinary shares for resale by Tupperware Services México in a Form F-3 shelf registration, which could dilute existing shareholders by roughly 6% if fully sold into the market (StockTitan)
Data summarised monthly by Lightyear AI. Last updated on 23 Aug 2026.
BWMX Financial Performance
Revenues and expenses
BWMX Earnings Performance
Company profitability
Upcoming events
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