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Herc Holdings/$HRI

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About Herc Holdings

Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc's rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc's portfolio skews toward local customers versus national accounts (60%/40%).
Ticker
$HRI
Primary listing
NYSE
Employees
9,600

Herc Holdings Metrics

BasicAdvanced
$5.2B
42.58
$3.66
-
$2.80
1.79%

What the Analysts think about Herc Holdings

Analyst ratings (Buy, Hold, Sell) for Herc Holdings stock.
Analyst projections of the future price of Herc Holdings stock.

Bulls say / Bears say

Third-quarter equipment rental revenue rose 11.8% while average fleet grew less than 2%, lifting dollar utilisation by 360 basis points to 43.5%. That points to better fleet productivity, not just growth from adding equipment. (StockTitan)
Specialty revenue grew at a double-digit rate, and Herc says its large-project pipeline is expanding across data centres, infrastructure, manufacturing and energy. The company raised its 2026 rental revenue and EBITDA guidance, signalling confidence that this demand can continue. (StockTitan)
H&E revenue synergies contributed more in the third quarter, while adjusted EBITDA margin rose to 44.2% from 42.3% and SG&A fell as a share of rental revenue. If those integration benefits continue, Herc could improve returns from the enlarged business. (StockTitan)
Net debt was about $8.0 billion and leverage 3.90 times at quarter-end; interest expense for the first nine months was up 35% year on year. That debt burden leaves less room for error if earnings or cash generation disappoint. (StockTitan)
Direct operating costs rose to 42.4% of rental revenue in the third quarter from 41.6% a year earlier, with fuel and transport costs among the pressures. Persistent cost inflation could limit the benefit of higher utilisation and pricing. (StockTitan)
Herc expects 2026 free cash flow of only $250 million to $350 million while increasing net fleet capital spending guidance to $1.0 billion–$1.1 billion. That investment may support growth, but it also makes rapid debt reduction harder. (StockTitan)
Data summarised monthly by Lightyear AI. Last updated on 27 Oct 2026.

Herc Holdings Financial Performance

Revenues and expenses
Income statement
QuarterlyAnnual
Q3 24
QoQ growth
Revenue
Net income
Profit margin

Herc Holdings Earnings Performance

Company profitability
Earnings per share
QuarterlyAnnual
Q4 23
Q1 24
Q2 24
Q3 24
Q4 24
Actual
Expected
Surprise

Funds containing Herc Holdings

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