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Mips AB is a Swedish company that operates within the safety products industry, with a focus on helmet-based safety and brain protection solutions. The company is renowned for its MIPS Brain Protection System, a technology integrated into helmets to reduce rotational motion transferred to the brain during impacts, which can significantly reduce the risk of certain brain injuries. Founded in 2001, Mips AB stems from research conducted at the Royal Institute of Technology and the Karolinska Institute in Stockholm. Headquartered in Stockholm, Sweden, the company has established itself with a strong geographic presence primarily through partnerships with helmet manufacturers worldwide. Mips AB's competitive strength lies in its proprietary technology and its ability to integrate seamlessly into diverse helmet types used in sports, motorcycling, and construction, among other areas.

Home Depot is the world's largest home improvement specialty retailer, operating 2,364 warehouse-format stores offering more than 30,000 products in store and 1 million products online in the US, Canada, and Mexico. Its stores offer building materials, home improvement products, lawn and garden products, and decor products and provide various services, including home improvement installation services and tool and equipment rentals. The acquisition of Interline Brands in 2015 allowed Home Depot to enter the MRO business, which has been expanded through the tie-up with HD Supply (2020). The 2024 tie-up with SRS will help grow professional demand in roofing, pool, and landscaping projects, while the 2025 purchase of GMS will lift building product sales through 1,340 distribution locations.