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VEON Ltd is a global telecommunications and digital services provider, operating primarily in emerging markets. Founded in 1992 and based in Amsterdam, the Netherlands, the company offers an array of services including mobile and fixed-line voice and data telecommunications services, broadband internet, and digital services to both consumers and businesses. As a digital operator, VEON serves nearly 160 million customers across multiple countries including Russia, Pakistan, Algeria, Ukraine, Kazakhstan, Uzbekistan, and more.

Cisco Systems is the largest provider of networking equipment in the world and one of the largest software companies in the world. Its largest businesses are selling networking hardware and software (where it has leading market shares) and cybersecurity software such as firewalls. It also has collaboration products, like its Webex suite, and observability tools. It primarily outsources its manufacturing to third parties and has a large sales and marketing staff-25,000 strong across 90 countries. Overall, Cisco employs 80,000 people and sells its products globally.