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Duni AB is a company operating in the consumer goods industry, primarily focusing on the production and sale of sustainable and innovative table-setting concepts and packaging solutions. Its product range includes high-quality napkins, table covers, candles, and various food packaging products designed for professional catering and the foodservice industry. Founded in 1949, Duni AB has its headquarters in Malmö, Sweden, and serves a global market with a strong presence in Europe and Asia. The company emphasizes sustainability and design, leveraging environmentally friendly materials and production processes as part of its strategic positioning.

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 325 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.