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Edel SE & Co. KGaA is a diversified media company operating primarily in the entertainment industry. It offers a wide range of services including music production and distribution, book publishing, and audio-visual content management. Founded in 1986, Edel has developed an extensive portfolio of physical and digital media services, catering to a variety of creative professionals. The company is headquartered in Hamburg, Germany, serving a broad geographic area with a focus on the European market. Edel's strategic positioning is strengthened by its integration across multiple media platforms, providing a cohesive suite of services from production to distribution.

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 325 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.