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Kid ASA, established in 1937 and headquartered in Gullaug, Norway, operates as a home textile retailer across Norway, Sweden, Finland, and Estonia. The company designs, sources, markets, and sells a diverse range of home and interior products, including textiles, curtains, bed linens, home accessories, decorations, and furniture, through both retail stores and online platforms. Its product offerings cater to various home areas such as bedrooms, bathrooms, outdoor spaces, and kitchens, and are marketed under the Kid Interior and Hemtex brands. In Q3 2025, Kid ASA reported a 1.7% revenue growth to NOK 902.0 million, with online sales accounting for 14.4% of total revenue. The company is currently undergoing a transition to a new centralized warehouse facility in Sweden, which has introduced temporary operational challenges and cost inefficiencies.

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 325 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.