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Shake Shack is a fast-casual American chain restaurant, generating $2.2 billion in system sales across 373 US company-owned restaurants ($1.4 billion) and 286 licensed units ($838 million), with the latter largely situated in international markets and travel hubs. The firm derives the bulk of its revenue from the direct sales of higher-end burgers, chicken sandwiches, crinkle fries, shakes, custard, and limited-time offerings, while receiving royalty payments from licensed locations. The brand emphasizes its high-quality ingredients, such as all-natural, along with hormone- and antibiotic-free proteins.

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 300 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.