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Founded in Switzerland in 2010, sportswear firm On Holding generates more than 90% of its sales from athletic shoes. The brand is best known for its running shoes and its distinctive CloudTec soles. On also produces athletic apparel (6% of 2025 sales) and accessories (1%). The firm's merchandise is available in more than 80 countries and is sold through both wholesale (58% of sales) and company-owned channels (42%). In 2025, On generated 58% of its sales in North America, 25% in Europe, the Middle East, and Africa, and 17% in the Asia-Pacific region.

LVMH Moet Hennessy Louis Vuitton is a global conglomerate based in Paris, France, operating in the luxury goods industry. The company is known for its extensive portfolio of high-end brands across various sectors, including fashion and leather goods, wines and spirits, perfumes and cosmetics, watches and jewelry, and selective retailing. Key brands under its umbrella include Louis Vuitton, Moet & Chandon, and Hennessy. Founded in 1987 through the merger of Louis Vuitton with Moet Hennessy, LVMH has established a strong international presence, leveraging its brand heritage and exclusivity as strategic advantages. The group's diverse product offerings and widespread geographic reach underscore its significant influence in the luxury sector.